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We're an independent global advertising agency,
marketing agency, and business consulting firm.

Why do we exist?
Because we're not afraid to tell our clients what they need
instead of what they believe they want.

We believe in work that works.

We love winning creative advertising awards and all the accolades that come with it. And we've been honored with several of them.
But how our work impacts our clients' growth is the best award we could ever win.

Team working on the table

Helping the world's most respected brands generate exponential growth.

We're headquartered in sunny Orlando Florida with locations globally and we've had the honor of partnering with the world's most respected brands. In addition to delivering award-winning advertising and marketing work to our clients, we also provide business consulting services. That's because our process is somewhat holistic. We firmly believe that you build most things, such as businesses and brands, from the inside out. Often this includes training business teams in how to communicate their brand message and story with consistency and passion. They become brand ambassadors.

Together with our clients’ internal stakeholders, we review their sales, CRM data, and make well-researched recommendations to improve their businesses. Correcting operational bottlenecks, hiring issues, and identifying limitations on products and services, are just some of the issues we address.

We've been honored with several awards and recognition.

In partnership with our clients, we have produced and implemented some of the most creative, innovative, and strategic work that has generated exponential growth. Our process is simple and consistent.

We listen. We observe. We connect.

Our day begins by drawing key insight from the interpretation of research data of human behavior and consumer trends in addition to cultural, linguistic, and economic shifts. Our day ends when we convert consumers and buyers into success stories for our clients.

The Wagner Agency Awards

Just some of our clients.

Every challenge is unique.
Every solution must be as well.

Our combined wealth of experience, skills, and proficiencies have given rise to an array of solutions, unlike any other agency. With extensive resources at our disposal, we create innovative strategies and creative work to solve some of the most unique challenges for our clients.

By closely examining human behavior, interests, and trends under a microscope, we uncover valuable insight that guides how our work relevantly communicates with the intended audience at the right time, exact geo-location, mood, culture, and language.

We see account planning or strategic account planning as the process of solving a challenge or a problem with the use of research-driven insight and the guidance of performance metrics. Planning is vital to every piece of work we deliver. In fact, we did away with the traditional agency model of account management or account service and replaced them with account planners. Every person who oversees a client account is a skilled and experienced planner.  After all, our clients are in need of problem solvers more than someone to simply manage their account at the agency.

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We believe that successful brands are those that exhibit genuine human characteristics when communicating with their intended audience. It’s important that they are honest, relevant, and compelling among other qualities. Through a mix of brand strategies, we help bridge the gap between people and the brands that wish to reach them.

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While many consider themselves partners to their clients, we bring that to action by actively providing consultation to our clients. We’re able to do so because, in addition to being communications professionals, we are entrepreneurs with many of us having run or managed multiple businesses over the years. We prepare our clients internally for external factors.

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For years we've known the importance of compelling and relevant content and the key role that marketers play in providing such substance that is educational, inspirational, and entertaining. We believe that content and social media marketing must be in strong alignment in order to successfully engage with its intended audiences and ultimately support the efforts of an integrated inbound marketing program.

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Our social media strategies blend both social media advertising with natural and genuine dialogue between the brands we work with and their audience.

We approach design from a clean multifaceted and 360° canvas. It’s never replicated or repurposed. It’s thinking as much as execution. Most of all, we design for today’s and tomorrow’s society without any limitation of the method. Graphic design, illustration, packaging, products, VR, AR, web, and apps are just some of the paintbrushes we use.

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It’s with reluctance that we use the term “digital” seeing as how everything we do today has some level of digital interaction. As futurists, we are certain that digital technology will become even more crucial and commonplace. Our team is composed of some of the most experienced technologists, futurists, and digital architects who deliver innovations to our clients on a daily basis.

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Thanks in part to the onset of digital marketing, the lines between experiential and engagement marketing have been greatly blurred. Once predicated on a live face-to-face activation, experiential marketing has broadened its discipline to include various forms of strategies that provide a rewarding and impactful experience to the audience or user. And this ties seamlessly into engagement marketing which focuses on activating the brand in such a way that the audience willingly involves themselves in the dialogue and is so energized by it that they share the experience with others through advocacy. We leverage that engagement level and provide audiences the tools necessary to ultimately create brand movements.

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Today’s media has evolved and expanded. Journalists seek even more unbiased stories to tell for earned media opportunities while paid media units have expanded to include streaming platforms, social media, and unique placements beyond broadcast and outdoor. We use a mixed media approach to deliver our clients’ messages through these channels.

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There is an abundance of data available from secondary resources in addition to those from our primary findings. We invest in responsible methods to attain data from verifiable and legitimate sources and aggregate them into custom dashboards for our clients. But data is only good as its interpretation, so we invest the time to analyze and explain to our clients.

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As a team, we actively review and analyze trends. Research of current data is turned into useful insights every day. We are all futurists, dreamers, visionaries, and innovators. Our work product is better because of it.

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Our video and audio content production studio (wgnr.) develops memorable content that encourages discussions. We have the ability to produce content in about the time it takes to fly from Orlando to New York. Our team generates information for real-time consumer touchpoints within a social atmosphere that commands speed and quality.

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We help client organizations evolve beyond perfunctory key messages and phrases to develop and share stories that resonate and build informed opinions with target audiences.

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Created in response to businesses seeking the support of an agency at a time when budgets are tight and the future uncertain, our subscription plans offer SEO, inbound marketing, web accessibility compliance, virtual business consulting services, and several other services that are affordably priced for small businesses and those impacted financially by the pandemic.

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Some of our recent blog posts and articles.

From our brains to yours. We're happy to share our insight into various industry categories,
advertising and marketing strategies, and new consumer trends.

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Do you have an advertising campaign in place? Perhaps you have a great advertising idea but don't know how to execute it.

Interested in working with our agency?

The Wagner Agency
5624 Eggleston Avenue
Orlando, Florida 32810
407 541 0523 / #TheWagnerAgency
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